We have a proven track record of helping colleges and schools:
- recruit new students,
- retain the students they already have,
- and grow their brand and reputation.
Attract, Engage, and Enroll More Students.
That's What We'll Help You Do.
SCHOOLS WE'VE HELPED:
Let's Talk About How We Can Help Your School
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We are a full-service digital marketing agency that understands the challenges faced by today’s colleges and schools.
As education is our main focus, we understand the nuances that come with marketing in the industry. From lead generation campaigns to increase student enrollment to market research for developing new program offers, we have the experience and expertise to make an immediate impact for your school.
Paid Media Marketing
From Google to Facebook and everywhere in between, we’ll help you start generating qualified leads as quickly as possible.
Search Engine Optimization
When prospective students are actively searching online for schools and courses to enroll in, we’ll make sure they find you.
Social Media Marketing
With engaging content focused on building your school’s brand, we’ll grow your audience and turn your followers into loyal fans.
Content Marketing
Whether it’s website copy, blog posts, or career guides, good content is content that converts. High-quality, useful content is the only content we create.
Email Marketing
With click-worthy copywriting and design to intelligent segmentation and automation, we’ll help you nurture prospective students and guide them toward enrollment.
Market Research
Good decisions are driven by good data. We’ll help you determine the viability of potential new course and program offerings with thorough industry and competitor research.
Within three months, Brighton College experienced a 486% increase in leads and 63% decrease in cost.
Brighton College, located in British Columbia, is a vocational training college. They came to us because they needed help increasing enrollment for their diploma and certificate programs.
After auditing their existing Google, Bing, and Facebook Ads accounts, and implementing several optimizations, we saw the following results in just three months:
- 486% increase in leads
- 26% reduction in cost-per-lead
- 63% decrease in total cost
Our proven track record, coupled with an ethical marketing approach, is why educational institutions continue to trust us.
We do business a bit differently than other marketing agencies. When you work with us you won't ever be locked into a contract, you'll always own your digital assets, and you never have to worry about us using black hat tactics. That's our promise to you.
A Proven Track Record
Education is our agency’s main focus. We work with many colleges and schools, all of which have been with us for multiple years. We understand the nuances and challenges of the industry and have had great success for our clients within it.
An Ethical Approach
Our agency exists because as internet marketers, we saw too many companies being overcharged, having their websites and assets held hostage, and being locked into long-term contracts despite having no results. So, we decided to do things differently.
Problems We Solve for Education Institutions
Enrollment Challenges:
- increase student enrollment through lead-generation campaigns
- expedite lead generation for existing programs
- nurture prospective students through the decision-making process
New Program Development:
- program research for developing new courses and programs (including competitor analysis, keyword research, industry stats and trends, and overall recommendations)
Establish and Grow Brand Awareness:
- develop brand consistency across marketing channels
- content marketing plans to engage prospective students
- social media campaigns to expand messaging reach
Tracking and Analytics:
- implement tracking for key marketing initiatives
- benchmark key performance indicators
- in-depth reporting and analytics insights
Contact Us For Your Free Discovery Session
778-986-3095
info @ passionatemediamarketing.com